Handwerk – Traditionsberufe in der modernen Gesellschaft gives a unique inside view into the traditional hand crafts culture of Germany. In a time our world is becoming more and more digital and having an effect on all aspects of our lives – including design, the hand craft knowhow is rising in importance. The 322 page editorial by Marcin Krawczyk consists of 8 interviews, 9 illustrations and 8 photography reports by Sarah Schnurbus, printed on 2 different papers between an open stitch binding and a hot foil stamped natural cardboard hard cover.
Germany has one of the largest national economies of the world, climbing to the top of the global economy with its extensive tradition in craft industries. Germany’s products are associated with quality and precision. Nowadays, exactly those values are still pursued in the making of niche products in small companies and manufactures, far away from the industrial mass-produced goods. Focusing on “traditional craft” with a socially critical approach, the project highlights the importance of crafts in our modern society.
The publication shows a cross section of small companies and manufactures in an emotional and social context. The intention is to immerse the reader into the world of craft in a thematic and aesthetical way. Krawczyk aimed to create a design dialogue between the documentary photography and the interview text-section, to increase the awareness of the value in handmade products, be it shoes, cutlery, organs, watches or violins. With a special emphasis on rethinking the negative associations of these “old dying” professions.