The original purpose and need of a business card is to represent their owner or brand, to their potential clients and customers. It not only acts as a visual representation of the brand, sometimes even providing the first impression, but is a way to spread the word about the business, and most importantly, give the contact information to interested persons. So however stylish and striking the design of the business card can be, it always needs to serve its fundamental purpose as a functional way to relay contact information.
A business card traditionally includes its owner’s name or business affiliation and the basic contact information, with its earliest form dating back to 15th century China, when “visiting cards” that essentially worked as small self-promotion brochures, were a norm. Since then the purpose of a business card has not changed greatly, even with the technological advances and digitalization of the last century business cards are still a popular branding and marketing tool, yet we’re witnessing more and more aspects of striking visual elements added to the design.
So many of our passions are combined in this tiny little rectangle, from various paper qualities and printing technologies to consider to typography and logo designs, this small piece of branding real estate offers endless possibilities!
So many of our passions are combined in this tiny little rectangle, from various paper qualities and printing technologies to consider to typography and logo designs, this small piece of branding real estate offers endless possibilities! Below are 26 of the most inspiring business card designs we’ve come across lately, showcasing the numerous ways one can approach the topic.