The popularity of microbreweries, natural wines, and handcrafted spirits seem to grow by the year as consumers look for authentic and unique experiences. And while more thought is being put into the production, ingredients, and quality of taste, designers are putting their creative brains to work and adding their magic to the mix.
Designers are utilizing more tools and styles than ever before, creating labels and packaging designs full of character
The label and packaging design of a bottle does not only tell the law-required information from the manufacturing site to the alcohol content but it gives the first taste of the product inside to the consumer. The design should represent the essence of the brand while luring the customer in and stand out among many in an overly saturated market.
From minimalism to maximalism, imaginative typography to bold patterns and contemporary illustrations, and tear-away labels to wrapping paper – designers are utilizing more tools and styles than ever before, creating labels and packaging designs full of character.
Celebrate the end of Dry January with stylish and creative beer, wine, and spirit bottle label and packaging designs
Many of us kick off the new year with Dry January, a month-long break from alcohol, which ends tomorrow. To celebrate this monumentally minuscule milestone in our lives, I’ve looked for 31 – one for each dry day we survived – stylish and creative beer, wine, and spirit bottle label and packaging designs that are full of character. These innovative packaging techniques, cool lettering, and illustration designs differ from the mainstream brands we’re used to seeing on the shelves. Hope you enjoy them, Cheers!