Marble Inspired Packaging for Costéllo + Hellerstein

Bold, brave and beautiful. This is the blueprint for the intimidatingly talented design agency Robot Food from Leeds, UK. With a client track record all the way from there to here, it was their latest brand identity and packaging design for chocolate truffle brand Costéllo + Hellerstein that melted my design obsessed little heart.

Incorporating one of the biggest trends of the time with stunning bold colors and quality materials, Costéllo + Hellerstein chocolate packaging by Robot Food might just be the most beautiful I’ve crossed paths with in a while. Simplicity well pays off here and offers an amazing example of what good branding does to a product. And I don’t doubt the deliciousness of the truffles inside, but it is the box that makes me want to buy it!

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Ori Hellerstein and Yvonne Costéllo are passionate about fine foods. Especially the sweet kind. The appetite for excellence inspired them to handcraft exquisite chocolate truffle masterpieces. Robot Food developed a brand identity and packaging design to visualize their story, inspired by their creativity, technical brilliance, and collaborative approach. And what a job they did!

The logotype’s clean, confident contrast to the organic form and DIY nature of the flowing marble pattern create a stunning whole. The pattern is achieved by swirling ink on water and overlaying cartridge paper on it, resulting in a beautifully uncompromising identity. A fitting showcase for the truffles within.

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Photos via Robot Food

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